Jordi Pujol, CFA appointed to lead Objective’s Valuation Advisory Group, driving nationwide growth and strengthening partnerships with financial and M&A professionals across the U.S.
LOS ANGELES, November 06, 2025–(BUSINESS WIRE)–Objective, Investment Banking & Valuation (“Objective”), a leading middle-market investment banking and valuation firm, today announced the national expansion of its Valuation Advisory Group under the leadership of Jordi Pujol, CFA.
With this strategic move, Objective is extending its established reputation for precise, defensible, and timely valuations from its strong Southern California base to clients and referral partners nationwide.
“Our team has built an unmatched reputation in Southern California for delivering valuations that withstand scrutiny and support critical decision-making,” said Channing Hamlet, Managing Director and Founder of the Objective Valuation Practice. “With Jordi’s leadership and our growing team of credentialed professionals, we’re now scaling that expertise across the country.”
As leader of the Valuation Advisory Group, recognized by M&A Advisors, BVR Leadership Council, Exit Planning Institute and Association for Corporate Growth, Jordi Pujol will oversee Objective’s service delivery for financial reporting, tax compliance, transaction opinions, and strategic advisory valuations. His appointment marks a renewed commitment to meeting the needs of clients across industries and geographies, particularly in sectors where private company ownership transitions and investor reporting are increasing in complexity.
“Businesses and their advisors are demanding valuation partners who bring speed, technical precision, and clear communication,” said Jordi Pujol, CFA. “Objective is known for delivering institutional-grade valuation work with the responsiveness and efficiency of a boutique firm, and we’re building on that legacy to serve clients nationwide.”
Objective’s valuation professionals have completed thousands of valuations, bringing experience from some of the nation’s largest valuation and accounting firms. Their work supports private company owners, PE-backed portfolio companies, and referral partners including fractional CFOs, attorneys, fund managers, and M&A professionals who rely on independent valuations for transactions, compliance, and planning.
DISCLOSURE
This news release is for informational purposes only and does not constitute an offer, invitation or recommendation to buy, sell, subscribe for or issue any securities. While the information provided herein is believed to be accurate and reliable, Objective Capital Partners and BA Securities, LLC make no representations or warranties, expressed or implied, as to the accuracy or completeness of such information. All information contained herein is preliminary, limited and subject to completion, correction or amendment. It should not be construed as investment, legal, or tax advice and may not be reproduced or distributed to any person. Securities and investment banking services are offered through BA Securities, LLC Member FINRA, SIPC. Principals of Objective Capital are Registered Representatives of BA Securities. Objective Capital Partners and BA Securities are separate and unaffiliated entities.
